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Reputation Management in Boulder
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ARE YOUR MONITORING YOUR ONLINE VISIBILITY?
Listen to what people are saying about your business online!
LISTEN – Anytime your business is mentioned, anywhere on the web, you’ll hear about it immediately.
LEARN – Results are automatically analyzed to pull out the latest trends and stats, then delivered right to your inbox
IMPROVE – Find out what your customers are thinking and use these insights to make your business smarter
It pays to keep on top of what your customers are saying about you. A positive comment can be highlighted and shared with your customers, while a prompt response to a negative review can turn a critic into a fan.
Businesses routinely beg their visitors to fill out customer service evaluations – usually without much success. Meanwhile your customers are freely sharing their comments and complaints on local review websites and social networks. Why not listen in?
Reputation Intelligence monitors every source you can think of: Websites and blogs Social media (Twitter, YouTube, public Facebook pages…) Local review sites (Yelp, Citysearch, and dozens of others…) How do we monitor all these sites?
Sources are scanned continuously and automatically to bring you the most complete and up-to-date data on how your business is perceived by your customers.
The data is broken down, analyzed, and collected in intelligence reports that can help you target your marketing and increase your online customer engagement.
Is your business listed on major search engines, local review sites, online business directories, and social networks?
The Visibility feature gathers all the locations on the web where your business listing can be found – and shows where you’re underexposed.
A mention is simply a place on the web where your business appears. This can include anything from a detailed article on a popular website to an offhand comment on Twitter.
Your customers are talking about you. Reviews on influential sites like Yelp and Citysearch can change the fortunes of small businesses…for better or worse.
Businesses that respond quickly to online reviews create a sense of trust that can translate into sales.
Businesses that ignore their reviews can quickly find their online reputations getting away from them.
RepMgr makes it easy to see your most recent reviews.
RepMgr scans far and wide to pull in every mention from every corner of the web. These results are collected on a single page where the data can be explored, sorted, and assigned a sentiment. Based on nothing more than your business name and location, you’ll start seeing relevant results immediately.
If you want further insights you can tweak your search terms and add new searches for your employees, your competitors, and your industry.
You can set up the system to fire off an email whenever it finds something new, or you can access your most recent results through the control panel.
Keywords & Top Sources
Keywords & Top Sources provide a snapshot of how and where your customers are talking about your business.
The Share Of Voice graph shows how your business fares against your competitors in local internet searches.
Sentiment Trending & Analysis
Whenever the system finds a place where your business is mentioned, the content is automatically analyzed for sentiment – in other words, is this comment positive, negative, or neutral?
Learn more about how automated sentiment analysis works.
Sentiment Trending breaks down a week of reviews and mentions by volume and sentiment and gives you a sense of how your online reputation is evolving over time.
It’s common knowledge that the online action these days is on sites like Facebook and Twitter.
Even the stodgiest brands are benefiting by engaging their customers directly through social media.
Shouldn’t you be doing it too? Advertise specials and promotions. Show off your expertise and attract a following.
Get your name out there so that when people Google your business, they’ll be able to find you.
You can’t afford to hire some college kid to tweet ten times a day. But one-click social publishing makes it easy to promote yourself on multiple venues without having to remember all those passwords.
Fort Collins, CO